Let Impressive Help You Meet Your Performance Goals With our
‘mastering bfcm’ 2024 report
Black Friday and Cyber Monday (BFCM) provide a unique opportunity for businesses to capitalise on key retail events and drive significant sales. However, competition is fierce, and relying solely on these events to boost revenue can be a risky strategy, particularly given the current economic climate.
Our whitepaper explores key strategies to compete effectively during BFCM, the importance of accurately measuring success, and the need for a robust, year-round marketing approach to ensure long-term profitability beyond peak season.
At Impressive, we understand the importance of unlocking the full potential of your online retail business. That’s why we invite you to explore our comprehensive ‘Mastering Black Friday/Cyber Monday’ 2024 Report. Complete the form to unlock access to the full report.
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Our Work
TAKE A LOOK AT SOME OF THE ONLINE MARKETING RESULTS WE HAVE ACHIEVED FOR OUR CLIENTS
ARE WE THE BEST SEO COMPANY IN MELBOURNE? OUR CLIENTS SEEM TO THINK SO
AMID FIERCE COMPETITION, NINE WEST TURNED CHALLENGES INTO OPPORTUNITIES, ACHIEVING THEIR BEST BLACK FRIDAY RESULTS THROUGH IMPRESSIVE’S STRATEGIC PLANNING
+22%
Increase in platform ROAS
+35%
Increase in conversions
+9%
Increase in conversion rate
BREAKING INTO THE AMERICAN MARKET: HOW SCANLAN THEODORE BOOSTED ROI BY 39% WITHOUT PROMOTIONS
+39%
Increase in ROAS
–29%
Decrease in CPA
A MULTI-MIX CHANNEL APPROACH SAW MODIBODI GAIN $22.5M IN NEW CUSTOMER REVENUE IN JUST UNDER 1 YEAR
+74%
Increase in conversion value through paid search Year on Year
+$23m
Increase in new customer revenue
+230K
New customers acquired in just under one year
DISCOVER THE RESULTS WE ACHIEVED FOR KNOBBY THROUGH AN INNOVATIVE SEO STRATEGY
+52%
Increase in Organic Revenue
+139%
Increase in Keywords on Page 1
+79%
Increase in Non-brand traffic
SUSTAINABLE GROWTH IN A CHALLENGING LANDSCAPE: ZANUI’S JOURNEY BEYOND THE INDUSTRY DOWNTURN
+$6,775
From $0-$6,775 traffic value per month
+1796
Page 1 Keywords
+12,000
From 0-12,000 Organic traffic increase per month
DRIVING RESULTS: HOW IMPRESSIVE ACHIEVED A 70% INCREASE IN NON-BRANDED TRAFFIC FOR THIS FASHION BRAND
+70%
Increase in YOY Non-Branded Traffic
+10%
Increase in eCommerce Conversion Rate
+463
Keywords on Page #1
SWITCHING TO A FULL-FUNNEL STRATEGY LED TO RECORD-BREAKING REVENUE MONTHS FOR THIS HOME IMPROVEMENT CHAIN.
+40%
increase in in-store revenue
+77%
increase in total store visits
+113%
increase in total engagements
Very knowledgeable and supportive team. If you are looking for a digital agency that will feel like an extension of your team – look no further 
