SEO CONTENT THAT CONVERTS
Creativity merged with data results in powerful messages that your audience connects with.
SEO Writing that’s Bigger than Words.
At Impressive, we don’t just fill your site with words. An important element of digital marketing, content goes hand in hand with your SEO strategy. Your content acts as that loud voice that your brand needs. It tells people why you’re different from the brand-next-door. Without quality content, your website will not rank on Google (and how will your customers understand what you’re talking about?)
At Impressive, we don’t just churn out content and hope that your ideal customers will see it, read it and miraculously buy what you’re selling. Every sentence is carefully crafted to grab a user’s attention, tell your story and sell your product. Creativity is intertwined with SEO content creation techniques. With every paragraph that’s formed, we intend to push your customer further down the funnel.
With the perfect balance of direct-response sales copy and engaging, soft-sell and valuable copy, we grab every opportunity to speak to your customers in their language. To ultimately solve your ideal customer’s problems while offering them the answer they’ve been looking for: YOU.
Across the globe, only 22% of businesses claim to be satisfied with their conversion rate. At Impressive, we make sure every single customer is satisfied. 100% of you. Our SEO-friendly content writing services are a huge part of making that happen.GET A FREE QUOTE
INTRODUCE YOURSELF TO AN EXPERIENCED SEO CONTENT SPECIALIST
85% of marketers rank efficient content curation as the number 1 cause of a more successful digital strategy.
The creation of unique, quality copy brings rewards in 3 stages:
- It attracts traffic
- It engages readers
- It turns them into customers
Our Impressive in-house SEO content specialists draw upon their skills and experience with every page they see in front of them. So whether you’re looking for a blog article writing service that keeps your customers updated on your latest products or want to outsource your entire content creation process to a team of skilled writers, Impressive is ready to work with you to increase your brands success.
We pride ourselves on creativity and that all-converting mix of quality and quantity. With thorough research before any writing, Impressive is an SEO content marketing agency that expertly adopts your brand’s unique voice. Then, we seamlessly integrate fresh search engine optimised content writing with the rest of your site, so readers think it’s coming straight from the mouth of your company’s Director.BOOK A FREE STRATEGY SESSION
SEO Copywriting, Created for Your Users.
Keywords continue to be the seeds of your strategy.
But, overfill your content with keywords, and the garden becomes overgrown.
At Impressive, our content specialists work closely with the Melbourne SEO services team to determine the best methods for getting your site to rank in those top spots. We take into account page length, keyword placement and your internal linking structure to ensure both Google and your customers love your content.
We know how to keep readers engaged. Your assigned web content writer will create a layout that reads like a dream. Through eye-catching headings and a structure that follows a typical user’s eye tracking, we keep your visitors around.
WHAT TYPES OF CONTENT ARE WE SPECIALISED IN?
At Impressive, our team of content writers is made up of specialists with versatile writing skills that cover:
- Landing Page Content Creation & Refresh
- eCommerce Collections Page Copy
- FAQ Copy
- Blog Copy & Content Creation
- Email Marketing
An SEO Content Marketing Agency that Lets the Results do the Talking.
We could sit and brag about how awesome our SEO content creation services are, but we let the results do that for us.
Our clients are consistently thrilled with our copywriting services because we get that magic formula right every time:
- Speedy Turnaround – We deliver your content within a week
- Multiple Amendments – We’ll make changes until you think it’s perfect
- SEO Content Writing – We build your ranking, but keep it user-friendly
- Money-saving – We identify the parts of your site that need work, and leave the parts that don’t
- Full Strategy – Content writing is part of a larger, full-scale SEO strategy
IMPRESSIVE VS OTHER CONTENT CREATION COMPANIES
If you could have all of your specialists under one roof, would you really say no? Impressive is an award-winning agency that offers full services in digital marketing. Whether you’re looking to implement SEO, PPC, CRO, CRM or social media strategy, you can take advantage of different marketing strategies from one place. At Impressive, we use an effective approach to achieve successful results. You can measure your content performance and learn how they connect with other marketing channels.
Shall We Create Your Success Story?
Make Impressive content marketing agency your effective storyteller.
Choose Impressive content marketing agency as your brand storyteller. We’re ready to optimise your web pages and turn them into a magnet to users. With our compelling copies on your website, rest assured that they can’t resist making an enquiry or completing a sale. Improve your conversion rate and place yourself at the forefront of your customers’ thoughts with powerful modern content writing services.
Let us transform your strategy with copy that engages, excites and converts. And while you’re at it, why not browse our comprehensive agency SEO services? From enterprise SEO, eCommerce SEO, international SEO and landing page optimisation, our services are designed to suit a wide range of business objectives and eCommerce platforms.GET A FREE QUOTE
SEO SERVICES TO BOOST TRAFFIC & CONVERSION
Our in-house technicians design custom SEO services inline with your goals and your organisation’s growth. So, whether you want to unlock new pools of worldwide customers or enhance your local online presence, we focus on services relevant to you.
We’re Australia’s local SEO company with the bigger picture in mind. Nail your local strategy and watch the booming effect it has on your entire business.
Start building a worldwide presence by targeting the countries and languages you want to go after; maximise your potential with international SEO.
Transform your eCommerce site into a conversion machine with eCommerce SEO services from Impressive.
Enterprises with large, complex websites need a scalable, ongoing SEO strategy that focuses on site structure, quality content and other key elements.
Deliver a mobile-first experience to attract your on-the-go users and dramatically boost your conversion rate.
Build a competitive presence on YouTube through data collected exclusively for video SEO, to drive success in the digital industry’s essential platform.
Unlock a new stream of revenue by offering your own clients a brand-new service. Our reseller services guarantee quality SEO, sold under your own branding.
Our best-in-class content writers create copy for search engines and your audience, to create memorable connections and drive sales.
Through powerful, integrated inbound marketing, organisations can generate high-quality leads that are likely to convert into paying customers.
If you’ve been hit by a Google penalty, our in-house technicians have the expertise to help you recover quickly – so you can get back on-track.
Proven Shopify SEO strategies, tailored to your goals. We focus on clear, consistent techniques for ambitious brands that want to pioneer their space.
Optimise your Magento site for users and search engines, to maximise your sales throughout the year and watch your growth soar.
Dominate an overcrowded space with proven, tailored optimisation techniques for your WooCommerce site.
Content writing FAQs
Content writing describes the marketing copy used on websites to sell or promote a product or service. It is usually created following a brief (from a client or account manager) and incorporates SEO. The final product becomes a part of the target webpage, with the aim of ranking a site higher on search results.
The technical terms in the field of content are regularly misused, though highly interlinked. The term “content marketing” refers to the ongoing, consistent creation of blog posts to provide fresh and informative information to online users. Technically, content writing specifies long-form copy created to engage and sell customers, whereas copywriting refers to short-form features, like headlines and meta-descriptions. However, the latter two are often accepted to be used interchangeably.
Getting digital writing for websites just right is an art form. Copywriters should have access to reliable SEO knowledge to form the foundations of their content. Online content is a different ballgame to non-digital copy. It should be laid out so that it’s easy-to-digest and scan, and should engage readers while being search engine friendly.
Content writing includes the creation of promotional copy for a specific audience and context. It is included as a major part of a digital marketing strategy to promote a brand or product. The copy should include headlines, paragraphs, meta-descriptions and keywords. Media such as blog posts, video, podcasts and social media posts are also classed as content.
All content should be optimised for search engines. SEO writing is written so that people can easily find it on Google and other search engines, in order to attract an increased amount of traffic. This includes a healthy keyword density and internal linking, so it often requires a specialist to make it as effective as possible.
In Australia, you can usually expect to pay around $120 for a 400-word page of professional copywriting services. Of course, this varies between agencies. At Impressive, copywriting is an embedded part of our SEO services, so prices depend on your overall strategy and are tailored to your unique requirements. Give us a call for a quote.
Effective content writing is a mix of natural talent and practice. Like anything, the more you write, the better you’ll get. However, there are a few ways you can improve the way you write. Make sure you’re writing for a mass audience and conduct an online reading test to make sure your content can be understood by all reading levels. Lay out your content so that it’s easy to consume by scanning, and write as though you’re just speaking to one person, rather than an entire audience or customer base.
Without content writing, your website and your social media pages would be empty. Not only is online content important for your site’s overall SEO, it’s important to place yourself as a genuine expert in your field. You can also use it as an opportunity to tell potential customers exactly why they should buy from you, and increase your conversion rate by as much as 113%!