CAPTURE & CONVERT
Unlock your store’s potential with Google Shopping’s paid search platform
Connecting prospects with your products – when it matters
Dominate across the channels by maximising every sales opportunity that comes your way. With the ever-increasing choice and transparency available to consumers, a laser-targeted Google Shopping campaign could ensure your online store is the dominant choice for ready-to-buy users that are searching for your products. Going beyond keywords, the team of senior PPC strategists at Impressive builds a Shopping strategy that is driven by your audience and our exclusive data insights.
Stemming from years of combined knowledge and expertise, and our status as a Premier Google Partner, we harness relevant data to manifest personal and valuable search experiences. That means that, by merging your marketing team with ours, you get access to our best-in-class capabilities and the cutting-edge tools that make your campaign stronger than that of your competition.
Technology & techniques that are transformative for brands
Deliver an outstanding experience to potential customers, by cutting through the text-heavy search and shopping noise. Using the latest PPC technologies and the specialist knowledge that runs through our teams, clients that partner with Impressive could see 30% higher conversion rates, compared to only using text ads.
Always taking an integrated approach, we streamline the sales funnel so that genuine prospects can easily achieve their goals – to generate fast sales as well as lasting connections that are vital for brand growth. We achieve this by connecting your brand with audiences during the intent phase, and creating visual ads that ensure your competitors’ efforts pale in comparison. Maximise your marketing budget and boost ROI by extending your online store’s PPC strategies to us.
Omnichannel solutions & real-time optimisation
Your Google Shopping campaign becomes more powerful when it’s integrated with other channels that are proven to accelerate eCommerce results. You’ll have an entire Impressive team full of individuals that specialise in their own niche, working together as one complete unit on a campaign that’s customised to your goals. With a strategy that’s planned, measured and optimised to the finest detail at every stage, brands that work with us achieve real, scalable growth.
Plug us into your own marketing team to access our wealth of knowledge, experience and support as your organisation grows. Never one to offer one-off “solutions”, experience a true value-adding partnership with PPC experts, senior strategists and creatives that are obsessed with your brand’s performance.
ENLIST THE SUPPORT OF A PREMIER GOOGLE PARTNER
ARE WE THE BEST SEO COMPANY IN MELBOURNE? OUR CLIENTS SEEM TO THINK SO.
AMID FIERCE COMPETITION, NINE WEST TURNED CHALLENGES INTO OPPORTUNITIES, ACHIEVING THEIR BEST BLACK FRIDAY RESULTS THROUGH IMPRESSIVE’S STRATEGIC PLANNING
+22%
Increase in platform ROAS
+35%
Increase in conversions
+9%
Increase in conversion rate
BREAKING INTO THE AMERICAN MARKET: HOW SCANLAN THEODORE BOOSTED ROI BY 39% WITHOUT PROMOTIONS
+39%
Increase in ROAS
–29%
Decrease in CPA
A MULTI-MIX CHANNEL APPROACH SAW MODIBODI GAIN $22.5M IN NEW CUSTOMER REVENUE IN JUST UNDER 1 YEAR
+74%
Increase in conversion value through paid search Year on Year
+$23m
Increase in new customer revenue
+230K
New customers acquired in just under one year
DISCOVER THE RESULTS WE ACHIEVED FOR KNOBBY THROUGH AN INNOVATIVE SEO STRATEGY
+52%
Increase in Organic Revenue
+139%
Increase in Keywords on Page 1
+79%
Increase in Non-brand traffic
SUSTAINABLE GROWTH IN A CHALLENGING LANDSCAPE: ZANUI’S JOURNEY BEYOND THE INDUSTRY DOWNTURN
+$6,775
From $0-$6,775 traffic value per month
+1796
Page 1 Keywords
+12,000
From 0-12,000 Organic traffic increase per month
DRIVING RESULTS: HOW IMPRESSIVE ACHIEVED A 70% INCREASE IN NON-BRANDED TRAFFIC FOR THIS FASHION BRAND
+70%
Increase in YOY Non-Branded Traffic
+10%
Increase in eCommerce Conversion Rate
+463
Keywords on Page #1
SWITCHING TO A FULL-FUNNEL STRATEGY LED TO RECORD-BREAKING REVENUE MONTHS FOR THIS HOME IMPROVEMENT CHAIN.
+40%
increase in in-store revenue
+77%
increase in total store visits
+113%
increase in total engagements
GOOGLE ADS LOCATIONS
Google Shopping FAQS
LET’S GET STARTED
WE’RE NOT JUST A DIGITAL SERVICE PROVIDER – WE’RE YOUR PARTNER IN PERFORMANCE
Here’s how we’ll invest in you:
A comprehensive audit
We’ll review all of your digital marketing channels and outline what’s working, and what needs to be improved.
Unique growth strategy
We’ll share our approach, covering how we’d scale your marketing efforts – and how they relate to your objectives.
ROI projections
We’ll forecast the results you can expect from our growth strategy, as well as your investment and the KPIs involved to get you there.
