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"Very knowledgeable and supportive team. If you are looking for a digital agency that will feel like an extension of your team - look no further."

Bruna Dias

Bruna Dias
Nine West

We deliver incredibly impressive results for ambitious brands.

4.8 stars out of 130+ reviews
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Accelerate Your Online Retail Business Revenue with our free bfcm report

230K

New customers acquired for Modibodi

160%

Growth in non-branded SEO traffic for Kookai

159%

Increase in online revenue for Acer

40%

Increase in-store revenue for Mitre 10

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Black Friday and Cyber Monday (BFCM) provide a unique opportunity for businesses to capitalise on key retail events and drive significant sales. However, competition is fierce, and relying solely on these events to boost revenue can be a risky strategy, particularly given the current economic climate.

Our whitepaper explores key strategies to compete effectively during BFCM, the importance of accurately measuring success, and the need for a robust, year-round marketing approach to ensure long-term profitability beyond peak season.


At Impressive, we understand the importance of unlocking the full potential of your online retail business. That’s why we invite you to explore our comprehensive ‘Mastering Black Friday/Cyber Monday’ 2024 Report.

The Challenges and Opportunities of Peak Season


Understanding Cross-Border Participation


Defining Peak Season Success Through Measurement


The Importance of a Year-Round Evergreen Marketing Strategy



Ready to kickstart your impressive journey? 

Fill out the form to receive your free PDF copy of Impressive’s 2024 Black Friday/Cyber Monday Report.


TAKE A LOOK AT SOME OF THE ONLINE MARKETING RESULTS WE HAVE ACHIEVED FOR OUR CLIENTS

The Memo case study

The Memo

+89% Sales revenue growth during BFCM
+34% Sales revenue growth in Q4
+79% Gross profit growth during BFCM
  • SEO
  • Paid
Mattel Australia case study

Mattel Australia

+198% Increase in non-branded traffic year-on-year
+84% Growth in ranking keywords in top three positions
+39% Rise in revenue from organic search
  • SEO
  • Paid
Sydney Tools case study

Sydney Tools

+92% increase in organic revenue
+103% increase in completed online transactions
+37% increase in page 1 rankings
  • SEO
SCANLAN THEODORE case study

SCANLAN THEODORE

+39% Increase in ROAS
-29% Decrease in CPA
23% Reduction in overall CPCs
  • SEO
  • Paid
  • Digital Strategy
TRAILD case study

TRAILD

+178% Organic clicks in 6 months
+52% First Page Rankings
+127% Increased Authority Through Top-Tier Backlinks
  • SEO
  • CRO
  • Digital Strategy
Podium case study

Podium

+96% Increase in organic clicks
+53.58% Growth in organic leads
+56.11% Increase in Page #1 keyword rankings
  • SEO
  • Digital PR
  • Digital Strategy
Lifely case study

Lifely

+103% Increase in revenue YoY
+26% Growth in organic sessions
+23% Increase in Page #1 keyword rankings
  • SEO
Kogan case study

Kogan

+14% Increase in non-brand clicks
+40.5% Increase in page #1 rankings YoY
+55% Improvement in Share of Voice
  • SEO
  • Paid
MAAP case study

MAAP

$8.4M Revenue generated via Google Ads
+8.33% YoY revenue growth
+86% Increase in conversion rate
  • SEO
  • Paid
Kennedy case study

Kennedy

5.5M+ Impressions across paid channels
35,000+ Outbound clicks generated
100% Of “Graff” keywords ranking on Page #1
  • SEO
  • Paid
Roll’d case study

Roll’d

+781% Increase in conversion rate
21k People reached on Facebook
+210% Improvement on average Google position
  • SEO
Billy J Boutique case study

Billy J Boutique

10,400 Ranking keywords (SEO)
+500% increase in traffic (overall)
61X ROAS (overall)
  • SEO
Kudosity case study

Kudosity

+40% Increase in non-brand clicks YoY
+370% Growth in ChatGPT traffic
+590% Increase in ChatGPT-driven conversions
  • SEO
Autobarn case study

Autobarn

+37% Organic traffic growth across 12 months
+200% Lift in Page 1 keyword rankings
+242% Increase in non-branded organic click
  • SEO
  • Paid
  • Digital Strategy
digiDirect case study

digiDirect

+129% Increase in organic traffic
+38.49% Increase in conversion rate compared to the previous financial year
+32.94% Increase in revenue compared to the previous financial year
  • SEO
VIKTORIA & WOODS case study

VIKTORIA & WOODS

+154% Revenue Growth In 5 Years
+177% Increased Revenue for AFTERPAY 2024 Campaign
+125% Increased Sales
  • SEO
ZANUI case study

ZANUI

+$6,775 From $0-$6,775 traffic value per month
+1796 Page 1 Keywords
+12,000 From 0-12,000 Organic traffic increase per month
  • SEO
Rail Online case study

Rail Online

+153% Organic traffic growth
+92% Increase in first-page keyword rankings
+71% Boost in conversions from organic search
  • SEO
  • Paid
  • CRO
  • Digital Strategy
FRAUDWATCH case study

FRAUDWATCH

+139% Growth in Leads
+73% Increase in New Users
+1139% Increase in Whitepaper Downloads
  • SEO
iSelect case study

iSelect

38,000 Achieved position #1 for Health insurance with 38,000 searches per month
30,000 Got to position #1 for Private Health insurance with 30,000 searches per month
21,000 Achieved page #1 for ‘compare car insurance’ with 21,000 searches per month
  • SEO
  • Paid
  • CRO
  • Digital Strategy
Kookaburra Sport case study

Kookaburra Sport

+74% increase in transactions
+138% increase in online revenue
+287% uplift in page 1 rankings
  • SEO
  • Paid
KOOKAI case study

KOOKAI

+160% Growth in non-branded organic SEO traffic
+3.4M New impressions in 12 months
+11% Increase in eCommerce conversion rate
  • SEO
Mitre 10 case study

Mitre 10

+40% increase in in-store revenue
+77% increase in total store visits
+113% increase in total engagements
  • SEO
  • Paid
MODIBODI case study

MODIBODI

+74% Increase in conversion value through paid search Year on Year
+$23m Increase in new customer revenue
+230K New customers acquired in just under one year
  • SEO
  • Paid
  • CRO
  • Digital Strategy
NINE WEST case study

NINE WEST

+22% Increase in platform ROAS
+35% Increase in conversions
+9% Increase in conversion rate
  • SEO
  • Paid
REVIEW case study

REVIEW

+66% growth in non-brand search terms
+91% YoY growth in Page 1 rankings
+22.67% increase in organic revenue YoY
  • SEO
Rola case study

Rola

+147% Increase in page 1 keywords in just 6 months
+101% Growth in non-brand organic clicks
+1584% Increase in organic eCommerce revenue
  • SEO
  • Paid
Synergie Skin case study

Synergie Skin

+459% increase in total site transactions
+600% increase in total online revenue
+74% increase in organic users
  • Paid
  • CRM
  • SEO
  • Digital Strategy
T2 case study

T2

+106.72% increase in traffic on the Australian site, compared to the previous year
+146.85% increase in conversions compared to the previous year
+122.79% Revenue boost
  • Paid
  • SEO
  • Digital Strategy
BLUE ILLUSION case study

BLUE ILLUSION

+143% YoY revenue growth
+112% YoY increase in conversion rate
+29% Increase in media spend, fuelling broader category coverage and campaign reach
  • SEO
  • Paid
Zero Latency VR case study

Zero Latency VR

+108% Increase in clicks year-on-year
+88% Increase in impressions year-on-year
+15% Increase in click-through rate
KNOBBY case study

KNOBBY

+52% Increase in Organic Revenue
+139% Increase in Keywords on Page 1
+79% Increase in Non-brand traffic
ZULU & ZEPHYR case study

ZULU & ZEPHYR

+70% Increase in YOY Non-Branded Traffic
+10% Increase in eCommerce Conversion Rate
+463 Keywords on Page #1
Acer case study

Acer

+159% increase in online revenue in five months.
+84% increase in traffic
+23% increase in conversion rate
  • Ecommerce
  • Electronics
  • Retail
Luxo Living case study

Luxo Living

+86% increase in revenue
+65% increase in sessions
+78% increase in new users
  • Ecommerce
  • Homewares

HEAR IT FROM OUR CLIENTS

Very knowledgeable and supportive team. If you are looking for a digital agency that will feel like an extension of your team – look no further ☺️

Bruna Dias

Head of eCommerce & Marketing

My experience with the Impressive team has been excellent. As professional or even more so than many international award-winning agencies that I had worked with in the past. With most projects there are often hiccups, the Impressive team is always willing to work with us to fix the challenges and adjust their approaches to work around the issues.

Paul McGuane

We’ve been working with Impressive since May 2020 and it’s been a very strong collaboration, very strategic and we’ve seen a lot of great results come out of it so far. A record month, September 2020, where we achieved the highest ever figures in our online sales in a single month. The same time last year, we’ve had an 878% increase which is an incredible amount.

Greg Mikaelin

digital marketing agency on DesignRush