Content Creator

Why Impressive

Impressive is a people-first, tech-powered performance marketing agency that’s been helping ambitious brands grow for over a decade. We blend AI, innovation, and proven digital strategies to drive real, commercial results, fast. But just as importantly, we’ve built a culture where high performance and balance actually coexist.

You’ll find a genuinely supportive environment backed by meaningful perks, including:

• Wellness Wallets to invest in your health and wellbeing
• Monthly Impressive Days Off (one extra day of leave every month)
• Fun Fridays and regular team events
• Weekly grazing boards (because the little things matter)

We’re proudly independent, commercially focused, and not afraid to challenge the status quo. We partner closely with our clients, think long term, and set a new benchmark for what great performance marketing looks like. If you’re driven, curious, and want to do the best work of your career alongside people who genuinely care, you’ll feel right at home here.

About The Role

We’ve grown global and local brands: Mattel, Lorna Jane, Hype DC, MAAP, just to name a few. Our own social? Well, it’s a little lackluster.

We’re a global eight-figure agency across Australia and the US, and we’ve spent years making other businesses impossible to ignore while doing very little for ourselves. We’re hiring a gun content creator to fix that, and to build our Founder’s personal brand from zero to hero at the same time.

The personal brand isn’t a marketing guy talking about marketing. It’s business content, the actual grind of building a company, shot wherever it’s happening: in the office, at events, on the road, even out running. Real conversations, not set-ups. The agency brand runs alongside it. Two audiences, one operator, no playbook.

This role is built for someone who’d rather set the direction than wait for one.

Why This Role Is Exciting

• Two brands to build from the ground up, with the credibility and resources of a global agency behind you
• Real creative authority. You’ll be arguing for your ideas, not requesting permission
• Genuine ownership of strategy, format and cadence, not just execution
• A front-row seat to how a global agency actually operates, at close range
• The chance to build a function, and eventually a team, underneath you

What You’ll Own

• Strategy for both brands. The direction is yours to set
• The publishing engine. Formats, hooks, cadence, what gets made and what gets killed
• Filming and editing. You’ll be on a camera most days. This isn’t a role you delegate out of
• Figuring out how to film someone who’s moving. Runs, races, 6am starts. Keeping up, riding alongside, or meeting at the right points
• Building the function underneath you. Systems, freelancers, eventually a team

About You

• 4+ years making short-form that performed, with the numbers to show it
• You’ve built something with your own name on it: an audience, a side project, a channel you took from nothing
• You can argue strategy with a CEO in the morning and cut a Reel yourself that afternoon
• Native instinct for Instagram, TikTok and LinkedIn. You know why a format works, not just that it does
• Comfortable around a founder at close range: early mornings, client meetings, bad days, unfiltered
• You’ll say “that idea’s weak” out loud, and back it up
• Bonus if you’re into your own training. Running, Hyrox, whatever. You’ll be filming a lot of it, and it helps if you care

The Setup

You’ll report directly to the Founder and work alongside them day to day. Got your own consulting or coaching on the side? Tell us. We’d rather structure around it than pretend it doesn’t exist.

How To Apply

Send us:

• Three links to short-form you personally shot and cut
• A 60-second video, filmed on your phone, answering one question: what’s the first thing you’d change about how Impressive shows up online right now?

No cover letter. The tape is the cover letter.